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Detroits Big Night: NAIAS Celebrates "The Return of the Buzz"
Charity Preview ticket sales exceed 2011 with two days to go
DETROIT, Mich., Jan. 12, 2012 - The Buzz is
Back at Detroit's North American International Auto Show (NAIAS)
2012, and Fridays Charity Preview event will celebrate the
excitement and enthusiasm felt all week at Detroit's Cobo
Center.
Charity Preview, Detroits premier black-tie gala, will be held
tomorrow at NAIAS, and is expected to raise more than $3 million.
Charity Preview is sponsored by Charter One, part of the RBS group,
and is the largest single night fundraiser in North America.
It's been absolutely electric at NAIAS this week thanks to the
fantastic vehicle introductions that have been presented on our
world stage, said Bill Perkins, chairman, NAIAS 2012. "Extensive
auto show coverage has been seen in media outlets around the world.
Our show and our city have been positioned as winners, and we are
very, very proud of that."
Perkins said NAIAS Charity Preview is the perfect way to celebrate
the fact that the buzz is back in the industry in general, and in
the show, in particular.
Charity Preview is a very special evening for all of us in the
Detroit area, said Perkins. We'll have entertainment, professional
athletes and celebrities to help us celebrate an evening of giving,
all with the backdrop of some of the greatest new vehicles revealed
for the first time ever right here in 'The D.'
Perkins said on Tuesday of this week, sales of Charity Preview
tickets had already exceeded last year's total sales of 10,649.
Show organizers said they expect to reach a 20 percent total
increase in ticket sales over the 2011 event, a sign if the
improving economy and excitement created by the auto show.
"I want to encourage everyone to come experience one of the most
special evenings anywhere in the world," he said. "Buy your tickets
today, or buy them tomorrow, but please come join us in support of
the children's charities of Southeastern Michigan."
Tickets for Charity Preview are $250, $240 of which is tax
deductible. Proceeds from this elegant event that mixes glamour and
everything automotive, support vital services for children in the
Detroit metro area. Since 1976 the NAIAS Charity Preview has raised
over $84 million for southeast Michigan children's charities - over
$33 million of which was raised in the last seven years
alone.
Charity Preview tickets can be purchased on-line now at charitypreview.com or for more information,
call 888-838-7500.
Beneficiaries of the Charity Preview include: Boys & Girls
Clubs of Southeastern Michigan, Boys Hope Girls Hope of Detroit,
The Children's Center, Judson Center, The Detroit Institute for
Children, Think Detroit PAL, March of Dimes, Children's Hospital of
Michigan Foundation, and the DADA Charitable Foundation Fund, a
fund of the Community Foundation for Southeast Michigan.
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NAIAS Sponsors
The NAIAS would like to thank its premier sponsors: Delta Air
Lines, DENSO, Johnson Controls, KPMG, Michigan Economic Development
Corporation, Michelin, ZF Group, as well as its official sponsors:
AutoTrader.com, ion Television, MSN Autos, Panasonic Automotive,
and Schaeffler. Charter One, part of the RBS group, is the
Presenting Sponsor of Charity Preview.
About the North American International Auto
Show
Entering its 24th year as an international event, the
NAIAS is among the most prestigious auto shows in the world,
providing unparalleled access to the automotive products, people
and ideas that matter most - up close and in one place. One of
the largest media events in North America, the NAIAS is the only
auto show in the United States to earn an annual distinguished
sanction of the Organisation Internationale des Constructeurs
d'Automobiles, the Paris-based alliance of automotive trade
associations and manufacturers from around the world.
 
Follow us on Twitter and Facebook for highlights and updates!
Press Preview - Monday-Tuesday, January 9-10, 2012 Industry Preview - Wednesday-Thursday, January 11-12, 2012 Charity Preview - Friday, January 13, 2012 Public Show - Saturday-Sunday, January 14-22, 2012
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North American International Auto Show, LLC. © 2011. All Rights Reserved.
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NAIAS
1900 West Big Beaver
Troy, MI 48084
Phone: +1 (248) 643 0250
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