NORTH AMERICAN INTERNATIONAL AUTO SHOW PROVIDES THE WORLD WITH A ROADMAP TO THE FUTURE
Detroit, MI - December 24, 2009 - More than 40
glitzy cars and concepts, technology of the future, thousands of
journalists and top governmental officials are only the front
fender to the vehicle that is going to motor the world's economy
starting Jan. 11, 2010 when the North American International Auto
Show (NAIAS) opens its doors. While the place to learn
about what the international automakers have planned for the
future, the NAIAS is ready to once again be a forum on the industry
for top leaders.
As proof, a series of symposiums await the world that will
feature a look at the past, present and future of technologies
designed to move the industry and a global economy forward.
Initial symposiums planned for Thursday, January 14 at NAIAS on
the Detroit Hall Stage (main floor) include:
9:30 am - TARDEC presents "Driving Solutions - Commercial
11:00 am - The Henry Ford presents "Electric Cars - Past &
2:00 pm - Center for Automotive Research presents "Vehicle
Electrification - From Oil to the Grid"
All, with more updates to come, are part of the aggressive
"green presence" at the 2010 NAIAS. Exhibits and features
providing the necessary backdrop to emerging technology trends
- Electric Avenue, a 37,000 square-foot area, on the main show
floor, presented by The Dow Chemical Company, is dedicated to
showcasing the latest in electric vehicles and technology by both
traditional automakers and innovative entrepreneurs. The
all-new exhibit area will feature nearly 20 vehicles as well as
symposiums and special events on an adjacent NAIAS stage.
- The Michigan Economic Development Corporation (MEDC) has
returned with EcoXperience, which will once again be featured in
Michigan Hall, offering a quarter-mile track through a
Michigan-designed landscape, where journalists will be able to
drive low emission vehicles indoors, while the public can
experience the same track by taking rides during public
days. The display will feature more than 200 evergreen and
deciduous trees; over 600 evergreen and flowering shrubs; over
5,000 flowering tulips, daffodils and hyacinths; approximately
650,000 pounds of stone; and over 130,000 gallons of water flowing
through two water features, both with waterfalls.
"To say we are 'charged up' about the 2010 NAIAS, isn't just a
pun based on the electric vehicle technology that will be on hand
this year," said Doug Fox, chairman, 2010 NAIAS. "NAIAS is
always about providing the insight and forum for progressive
discussion on where the automotive industry is going. It
provides exhibitors an opportunity to showcase what they are doing
about the future and to educate and inform thousands of
journalists, government leaders and the public about technologies
that will be available to all of us."
Additional updates can be found at www.naias.com.
The North American International Auto
Rod Alberts - Executive Director
Entering its 22nd year as an international event, the North
International Auto Show is among the most prestigious auto shows in
world and is one of the largest media events in North America. The
is the only auto show in the United States to earn an annual
distinguished sanction of the Organisation Internationale des
Constructeurs d'Automobiles, the Paris-based alliance of
trade associations and manufacturers from around the world. The
Web site can be accessed at www.naias.com.
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Press Preview - Monday-Tuesday, January 11-12, 2010
Industry Preview - Wednesday-Thursday, January 13-14, 2010
Charity Preview - Friday, January 15, 2010
Public Show - Saturday-Sunday, January 16-24, 2010
North American International Auto Show, LLC. © 2009. All Rights Reserved.
1900 West Big Beaver
Troy, MI 48084
Phone: +1 (248) 643 0250