COBO Center, Detroit, Michigan | January 11-24, 2016

Jump-Starting 2015, Motor City Style

January 29, 2015


  • NAIAS Highlights

    January 28, 2015

    From the 5,000 journalists who came from around the world to cover the 55 vehicle reveals to the $5.3 million raised for kids at Charity Preview to the over 808,000 car enthusiasts who saw firsthand why we’re called the Motor City, NAIAS showed the world what can happen when a great city and a great industry come together.

  • Opening Weekend, NAIAS Draws 215,836 Car Lovers

    January 19, 2015

    First day attendance at NAIAS was the best in six years, and opening weekend overall saw 215,836 people come through the doors, eclipsing last year by more than 7,000. Enthusiasts lined the concourse long before the show opened, anxiously waiting to see the 55 product premieres the media and industry had seen just days before. It was also a weekend for the whole family with 750-plus vehicles, virtual reality immersion activities, connected car rides and parades of cars and local stars.

  • The Big. The Bold. The Beautiful.

    January 15, 2015

    From big, bad supercars to luxury vehicles you dream about, NAIAS 2015 captured the attention of the world with 51 product introductions at Press Preview. There were big pickups, high-performance muscle cars, hybrids, plug-ins and even driverless entries; all tallied up for a list of 48 worldwide and three North American reveals.

  • The Envelope, Please

    January 15, 2015

    Audi of America, Hyundai Motor America and Toyota Hilux shared top honors at the 2nd Annual One Show Automobile Advertising of the Year Awards at Press Preview.

  • Golf, F-150 Take NACTOY

    January 15, 2015

    VW’s Golf and Ford’s F-150 took top honors as the North American Car of the Year and the North American Truck/Utility of the Year during Press Preview at NAIAS.