North American International Auto Show - January 11-25, 2009, COBO Center, Detroit, Michigan
News Flash December 4, 2008
The Beat Goes On!!! NAIAS and the World To See Another Great Debut

The world stage will see yet another new star at the North American International Auto Show (NAIAS) when Honda brings its latest innovationto Detroit this January. Learn more from Honda below. See you at the show!

2009 Honda Insight Hybrid to Make World Debut at the North American International Auto Show

TORRANCE, Calif., Dec. 3, 2008 - The all-new 2009 Honda Insight hybrid will make its world debut in January at the North American International Auto Show in Detroit. The five-passenger, five-door Insight is expected to be the most affordable hybrid car available when it goes on sale in the spring of 2009.

The Insight is expected to have annual global sales of 200,000 units per year - approximately 100,000 in North America - and will utilize a new interactive, driver-focused fuel economy enhancement technology named the Ecological Drive Assist System (Eco Assist™).

A leader in the development of cleaner, more fuel-efficient mobility products, Honda introduced to market the first mass produced low-emission gasoline vehicles; America's first commercially produced gas-electric hybrid car and the world's first EPA-certified hydrogen fuel-cell vehicle, the FCX. In 2007, Honda was named "greenest automaker" by the Union of Concerned Scientists for the fourth straight time.

For more information and downloadable high-resolution images of the Insight and other Honda vehicles, including the Civic Hybrid, please visit www.hondanews.com. Consumer information is available at www.honda.com.

View this release on hondanews.com


2009 Honda Insight Hybrid

Contacts
Sage Marie (Torrance)
(310) 783-3163

Chuck Schifsky (Detroit)
(313) 202-3150

Chris Naughton (New York)
(212) 707-9920

Sara Pines (Atlanta)
(678) 339-1385

NewsFlash and ShowTalk Go Digital
This year, the Auto Show's key industry publications are being designed and delivered in a digital format. This move reflects the Auto Show's commitment to deliver both event and industry-related news in a more timely and productive way. The new approach to NewsFlash and ShowTalk is part of a larger auto show communications' initiative that will be implemented beginning in 2009. Experience more at the new Auto Show web site, www.naias.com.




About the North American International Auto Show
Rod Alberts - Executive Director

Entering its 21st year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, people and ideas that matter most - up close and in one place. One of the largest media events in North America, the NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world. The NAIAS Web site can be accessed at www.naias.com.

Press Preview - Sunday, January 11-13, 2009
Industry Preview - Wednesday, January 14-15, 2009
Charity Preview - Friday, January 16, 2009
Public Show - Saturday, January 17-25, 2009



North American International Auto Show, LLC. © 2009. All Rights Reserved.



NAIAS
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